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Join the Elite B.Sc. Marketing Management (Special) at Sri Jayewardenepura
Program Overview
Elevate your career with a B.Sc. Marketing Management (Special) Degree from the prestigious University of Sri Jayewardenepura (USJ). Spanning four comprehensive years, this premier undergraduate program is specifically curated by the Department of Marketing Management to transform ambitious students into dynamic, strategic marketing leaders.

The curriculum blends fundamental business logic with cutting-edge creative strategy. Students master essential topics like brand architecture, consumer behavior, digital marketing, market research, and global sales dynamics. What sets USJ apart is its deep commitment to experiential learning—integrating real-world case studies, corporate mentoring, and mandatory industry internships into the coursework. Graduates leave completely ready to navigate complex corporate landscapes and drive growth for local or global brands.
Key Program Details
| Feature | Details |
|---|---|
| Degree Awarded | Bachelor of Science in Marketing Management (Special) |
| Institution | University of Sri Jayewardenepura (USJ), Sri Lanka |
| Duration | 4 Academic Years (Full-Time) |
| Core Subjects | Digital Marketing, Brand Management, Consumer Behavior, Research |
| Unique Benefits | Industry Internships, Mentorship Programs, Annual Corporate Events |
| Career Horizons | Brand Manager, Digital Strategist, Market Researcher, PR Head |
Official Contact Information
Have questions about admissions, enrollment timelines, or the course curriculum? Get in touch directly with the university:
- Department: Department of Marketing Management, Faculty of Management Studies and Commerce (FMSC)
- Address: University of Sri Jayewardenepura, Gangodawila, Nugegoda, Sri Lanka
- Primary Phone: +94 112 802009 / +94 112 803343
- Official Email: mar@sjp.ac.lk
- Web Portal: mgt.sjp.ac.lk/mar/
